Advanced Live SEO Internet Marketing Training Program

114,3rd Floor, Veer Savarkar Block, Vikas Marg, Above Kajuwalla, Near Pillar No, 58, Shakarpur-110092

SLA Consultants India

Apply before 2015-01-15

Stipend :

Duration : 1-3 Months


Eligibility

Any Graduate

Description

Viewing up growing demand for Digital Marketing in every business marking strategy. SLA Consultants India introduce Digital Marketing Training program to its current portfolio of Account/ Finance/Taxation & Banking training. Our Aim is to upgrade Marketing Individual, Entrepreneurs, Graduates and Post Graduates with recent development in Digital marketing & using Digital marketing to derive sales. Our team of Young experience professionals will share their experience & will guide you to get best out of Digital marketing platform to increase business & achieve your Marketing & sales targets. Course Duration: 120 HRS with 4 Trainer for 17 Modules: Digital Marketing Training Delivery Method: Web / Desktop Base Instructor-Led Classroom Sessions, Presentations/Demonstration/Practical\'s of concepts. Handouts/Assignments/Real-time Exposure to work on Clients Module 1 - An Overview on Digital Marketing Understanding Digital Marketing Importance of Digital Marketing Tools of Digital Marketing How Digital Marketing Works Module 2 - Website Planning & Creation Understanding Websites Importance of a Website Essential of a Website Planning a Website Professional Appearance Difference Type of Website Multi Domain Name Website & Marketing Module 3 -Search Engine Optimization (SEO) 3.1 -Understanding Search Engine A detailed study on what are Search Engine How Search Engine works? Major Function of Search Engine 3.2 -Understanding Search Engine Optimization (SEO) Introduction to SEO Top Tools of SEO Benefits of SEO Understanding Online traffic & its kind 3.3 - Keywords Introduction to Keywords Types of Keywords Keyword research process Google keyword planner tool Understanding Keyword Mix 3.3 - One Page Optimization Keyword planning & Optimization Content research, planning & Optimization Website Plug-ins: Social Media pages FTP & its function Sitemap creation & submissions Internal Linking Meta Tag creation Google Webmaster tool and site verification 3.4 - Off Page Optimization Domain Authority & Its Optimization Page Rank & its Optimization Back Link & Link Building Off Page optimizing strategy 3.5 - Local SEO Introduction to Local SEO Tools for Local SEO Google Places optimization 3.6 - Creating SEO Strategy Selecting right SEO tools Monitoring SEO process Preparing SEO reports Creating SEO strategy for your business 4 Social Media Marketing Understanding Social Media Marketing Marketing on Social Networking Websites Session 1: Detailed discussion on marketing through www.facebook.com Session 2- Detailed discussion on marketing through www.twitter.com Session 3- Detailed discussion on marketing through www.linkedin.com Session 4- Detailed discussion on marketing through www.youtube.com Session 5- Detailed discussion on marketing through www.slideshare.com Viral Marketing Creating Social Media Marketing Strategy 5 - E-mail Marketing Understanding E-mail marketing Best Practices of E-mail marketing Writing quality creative e-mail content Using Software for Digital Marketing Biggest challenge in Email Marketing 6 - Marketing on B2B & B2C Portal Understanding B2B & B2C Portals Importance of marketing needs on B2B Ports How to work on B2B Ports Creating website through B2B Portals Practical Session Practical Session Session 1: Detailed discussion on marketing through www.alibaba.com.com Session 2- Detailed discussion on marketing through www.indiamart.com 7 - Online Advertising Understanding Online marketing & its types Display Advertising: Banner, Rich Media, Pop ups ads Contextual Advertising: In-text, In -image, In-video ads Tracking & measuring ROI of online advertising Creating Online Advertising strategy 8 - Ecommerce Marketing What is ecommerce Studying ecommerce website and their features Upcoming trends of Ecommerce websites Building ecommerce marketing strategy