Advanced Live SEO Internet Marketing Training Program

114,3rd Floor, Veer Savarkar Block, Vikas Marg, Above Kajuwalla, Near Pillar No, 58, Shakarpur-110092

SLA Consultants India

Apply before 2015-01-15

Stipend :

Duration : 1-3 Months


Any Graduate


Viewing up growing demand for Digital Marketing in every business marking strategy. SLA Consultants India introduce Digital Marketing Training program to its current portfolio of Account/ Finance/Taxation & Banking training. Our Aim is to upgrade Marketing Individual, Entrepreneurs, Graduates and Post Graduates with recent development in Digital marketing & using Digital marketing to derive sales. Our team of Young experience professionals will share their experience & will guide you to get best out of Digital marketing platform to increase business & achieve your Marketing & sales targets. Course Duration: 120 HRS with 4 Trainer for 17 Modules: Digital Marketing Training Delivery Method: Web / Desktop Base Instructor-Led Classroom Sessions, Presentations/Demonstration/Practical\'s of concepts. Handouts/Assignments/Real-time Exposure to work on Clients Module 1 - An Overview on Digital Marketing Understanding Digital Marketing Importance of Digital Marketing Tools of Digital Marketing How Digital Marketing Works Module 2 - Website Planning & Creation Understanding Websites Importance of a Website Essential of a Website Planning a Website Professional Appearance Difference Type of Website Multi Domain Name Website & Marketing Module 3 -Search Engine Optimization (SEO) 3.1 -Understanding Search Engine A detailed study on what are Search Engine How Search Engine works? Major Function of Search Engine 3.2 -Understanding Search Engine Optimization (SEO) Introduction to SEO Top Tools of SEO Benefits of SEO Understanding Online traffic & its kind 3.3 - Keywords Introduction to Keywords Types of Keywords Keyword research process Google keyword planner tool Understanding Keyword Mix 3.3 - One Page Optimization Keyword planning & Optimization Content research, planning & Optimization Website Plug-ins: Social Media pages FTP & its function Sitemap creation & submissions Internal Linking Meta Tag creation Google Webmaster tool and site verification 3.4 - Off Page Optimization Domain Authority & Its Optimization Page Rank & its Optimization Back Link & Link Building Off Page optimizing strategy 3.5 - Local SEO Introduction to Local SEO Tools for Local SEO Google Places optimization 3.6 - Creating SEO Strategy Selecting right SEO tools Monitoring SEO process Preparing SEO reports Creating SEO strategy for your business 4 Social Media Marketing Understanding Social Media Marketing Marketing on Social Networking Websites Session 1: Detailed discussion on marketing through Session 2- Detailed discussion on marketing through Session 3- Detailed discussion on marketing through Session 4- Detailed discussion on marketing through Session 5- Detailed discussion on marketing through Viral Marketing Creating Social Media Marketing Strategy 5 - E-mail Marketing Understanding E-mail marketing Best Practices of E-mail marketing Writing quality creative e-mail content Using Software for Digital Marketing Biggest challenge in Email Marketing 6 - Marketing on B2B & B2C Portal Understanding B2B & B2C Portals Importance of marketing needs on B2B Ports How to work on B2B Ports Creating website through B2B Portals Practical Session Practical Session Session 1: Detailed discussion on marketing through Session 2- Detailed discussion on marketing through 7 - Online Advertising Understanding Online marketing & its types Display Advertising: Banner, Rich Media, Pop ups ads Contextual Advertising: In-text, In -image, In-video ads Tracking & measuring ROI of online advertising Creating Online Advertising strategy 8 - Ecommerce Marketing What is ecommerce Studying ecommerce website and their features Upcoming trends of Ecommerce websites Building ecommerce marketing strategy